Oh my? Which? What? Where? How? Why?…the jigsaw puzzle of a social media beginner If you feel left out, lost, confused and need to catch up with the current social media lingo this is your article, it’s not too late, here’s my quick guide to get you started ; The social media arena is growing…
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How to measure your return on investment from digital marketing
How do you calculate the return on investment……simple formula! ROI = (gain from investment – cost of investment) / cost of investment (Where ROI is the return on investment) In the above formula gains from investment, refers to the proceeds obtained from selling the investment of interest. Return on investment is a very…
Invest in Innovation, Save on Marketing.
You are doing great business if you spend less on marketing through innovation and still make tidy profits. So how do you work around spending less of Marketing? Through innovation, so what exactly do we mean by innovation? Innovation is a new idea, device or process. Innovation can be viewed as the application of better solutions that…
How to Improve Sales through Social Media
How can a business improve sales through social media?
